Thing That Are Terrible, No. 4: Boxed In

Technology has made nearly every form of entertainment easily and quickly available. Books can be delivered wirelessly to e-book readers, songs can be purchased and downloaded within seconds, and rental services such as Netflix make it possible to view even the rarest of cinematic treasures. In years past, watching the entirety of Akira Kurosawa’s filmography would take years and a truly exceptional public library system. Netflix enables one to accomplish the same enterprise in a few weeks, without ever having to leave the house or interact with other human beings. While Netflix presents the opportunity to enjoy cinema obscura in its myriad forms, another service allows movie fans to rent the newest releases for only a dollar per night. I’m speaking, of course, of RedBox, the kiosk-based rental business that can be found outside anyplace that sells box wine and condoms (the other two necessary ingredients for a successful movie night). Unfortunately, technology changes far more rapidly than both society and the human brain. After all, anatomically modern humans have existed for roughly 50,000 years, meaning that 21^st century humans and cavemen possess essentially the same cognitive ability. Nowhere is man’s primal incomprehension of contemporary technology more manifest than in the queue at RedBox. An early human plucked from a hunting party on the Serengeti and placed in front of a RedBox terminal would behave similarly to the numerous cretins I have stood behind while waiting to rent Black Swan. The situation is, as you can imagine, both intolerable and terrible.

In an ideal world, everyone who approached a RedBox would know exactly which movie they wanted to rent. I understand, however, that this is an unreasonable request. I also confess that I have causally perused the touchscreen after stocking up on box Merlot and jimmy hats at the local grocery store. However, when I browse through the selections, I have a general idea of the featured movies, as well as a basic grasp of what a motion picture actually is. Many customers, it seems, lack even this elementary understanding. They will furrow their heavy brows while they read synopsis after synopsis of movies whose advertisements were in constant rotation a mere three months prior. Even if you are somehow ignorant about what the movie is about, what will the description of Season of the Witch tell you that the cover art already doesn’t?

"An obviously be-wigged Nicholas Cage brandishing a sword? COUNT ME IN"

 

 

 

 

It isn’t only customers’ unawareness of what movies are out that makes any given RedBox experience unpleasant – it’s also their total disregard of acceptable social behavior. I’ve written before about both the excess and dearth of exercising civil niceties, and this is yet another example of the latter category. More than once, I’ve had to stand and grit my teeth while some dunderhead stares blankly at the screen for up to ten minutes, unable to complete the Herculean task of deciding which horrendous Kevin James comedy they want to rent. Recently, I was forced to wait behind a portly gentleman while he twice called his wife to debate the merits of the Adam Sandler-Jennifer Anniston fecal stain Just Go With It. In a truly civilized society, either this man would have stepped aside while I made my selection, or jack-booted police would have emerged from an unmarked van to bludgeon and arrest him.

I’ve spent many sleepless and movie-less nights pondering what can be done about this situation. Perhaps RedBox etiquette could be inserted into the public school curriculum? Given that I wasn’t taught multiplication tables until the middle of my junior year of high school, I don’t have much confidence in the educational system to solve this problem. Maybe RedBox could introduce technology that delivers a powerful electric shock when it detects someone has been browsing for too long? Again, this is a flawed idea; most RedBox customers are so dull that the sensation of pain may take entire minutes to reach their brains, much in the same fashion as a brontosaurus. Unfortunately, I believe that the only solution is to wait. As in all social revolutions, the time required to adjust to RedBox use must be measured in years, not months. I predict that nearly everyone will have figured out how to properly use RedBox within the next two decades. My only hope is that I will still be around when that day comes, so that I may enjoy the anxiety-free experience of renting a 4-D remake of The Zookeeper.